Does PayperPost care more about the link than a post’s content?
Posted on May 27, 2007
Filed Under Internet Biz
I have only made a few sponsored posts using Payperpost on other blogs so far. However, in just making a few posts, I get the impression that Payperpost emphasizes the inbound link to their site over the content of the post. I’d like to find how if others agree with my thoughts. In my experience with Payperpost, their opportunity instructions are not very clear and often contradict each other. I have heard from many bloggers that getting a post approved on its first submittal is difficult even if you follow the directions clearly.
For example, the advertiser’s text description often has specific instructions or optional instructions which contradict Payperpost’s directions elsewhere in the opportunity. Here is an example of text from one advertiser. “We would appreciate you also adding an optional link to the main page listed below in the required link area. The more variation we get for the link text, the better.” According to Payperpost, you must use the advertising’s companies coded link without any modifications, but this advertiser wants more variations and says the link is optional. It’s obvious that this advertiser would like a variation of different inbound links rather than one single repeated text link. So who do you try to satisfy? I’ve found that you will get your post approved 100% if you follow PPP’s directions, however is that what you really want? Don’t you want to give the advertiser, your end customer, what they wanted?
In addition, giving your advertisers more than they asked for is also rejected. I try to provide a good, in-depth post about the opportunity. It’s only natural that an in-depth post can contain additional pertinent links just through normal writing. In a post I made, I used the required text link in my post but I also included several other links to pertinent deeper pages of the advertiser that completely flowed with my discussion. These additional links were considered incorrectly formatted and the post was rejected. Therefore, in I removed them all.
I think that these are just growing pains that Payperpost is experiencing. I think that their reviewers should read their advertisers description and understand what the advertiser wants instead of flying through the approval process by going through a checklist.
As a blogger, you have to decide which directions to follow and hope that you were right. This can be very frustrating as most bloggers are making these posts strictly for cash. Having posts rejected repeatly just wastes our time. Sometimes it is not worth the $5 to $15 to write a single post and to revise it many times due to poor direction on Payperpost’s part.
Comments
Leave a Reply